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Brand Strategy & Identity

Creating Brands
People Love

Brand Audit

Discuss the importance of assessing a brand's strengths and weaknesses. This includes understanding the current positioning and areas for improvement.

Brand Identity Creation

Explain creating logos, brand colors, and typography that align with the company’s ethos.

Market Research

Detail audience analysis, competitor research, and how these inform the branding process.

Brand Messaging

Focus on establishing a tone of voice that aligns with the brand’s values and communicates effectively to the target audience.

Creating Brands People Love

Brand Audit

Discuss the importance of assessing a brand's strengths and weaknesses. This includes understanding the current positioning and areas for improvement.

Brand Identity Creation

Explain creating logos, brand colors, and typography that align with the company’s ethos.

Market Research

Detail audience analysis, competitor research, and how these inform the branding process.

Brand Messaging

Focus on establishing a tone of voice that aligns with the brand’s values and communicates effectively to the target audience.

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